About Graceann Bennett
Graceann's career has placed her on the forefront of brand building, product development and organizational transformation. She brings a strong track record of partnering with CEOs and CMOs to drive significant increases in shareholder value for numerous Fortune 500 companies.
Her first chapter was leading brand planning and strategy for some of the world's top agencies, spanning C-Suite leadership roles at Arnold Worldwide, M&C Saatchi, and Ogilvy & Mather. Next she dove into the digital fray as CEO of an app-based start up in partnership with researchers from the Kinsey Institute. Following which she decided to apply her agency and client side experiences to reinvent the agency model. As one of the founders of Omnicom's We Are Unlimited, she was part of the leadership team that pitched and won the consolidated McDonald's business. Emboldened by these experiences, Graceann decided to tackle organizational transformation head-on as Chief Solutions Officer for Dow Jones & Company (The Wall Street Journal, Barron's, MarketWatch, Factiva). While there, she led a 100+ global team responsible for re-inventing a content, data, and consulting based revenue model that created new value beyond print and digital advertising.
Graceann is a revered speaker and thought leader who has presented her work at SXSW, Sustainable Brands, NYU Stern School of Business, Cannes Advertising Festival, GreenBiz Forum, TEDxHarvard and the United Nations Foundation for Social Change. She has been a featured expert for media outlets including Fortune, The New York Times, Ad Age, CNN and NPR. Graceann has served on the advisory board of Attivio, a global business intelligence company and as Global Ambassador for The SmartWoman Project -- a venture using mobile technology to empower women with education and social connectivity.